Second Strategic Add-on to Fleurus Presse in Just Four Months
LOS ANGELES, CA and PARIS France – APRIL 13, 2012 – OpenGate Capital, LLC, a private investment and acquisition firm, announces today that it has acquired a leading French consumer publication “Réponse à Tout!” from Groupe Ayache. The publication was divested by Ayache as part of an on-going strategic review of the firm’s holdings. The acquisition represents the second strategic add-on for Fleurus Presse, a publisher of children’s magazines acquired by OpenGate Capital in 2009. Terms of the transaction are not disclosed.
Launched in 1990, “Réponse à Tout!” is one of France’s most popular monthly consumer magazines, offering advice and opinions on lifestyle trends. “Réponse à Tout!” has more than 550,000 paid readers per month and, through its on-line presence, reaches another 550,000 unique visitors per month.
The acquisition of “Réponse à Tout!” represents a strategic development in the growth of Fleurus Presse. Andrew Nikou, OpenGate Capital’s founder, Managing Partner and CEO said, “This acquisition goes straight to the core of our strategy; acquire businesses that can benefit from our operational focus and build on the strengths inherent in the asset.”
Julien Lagrèze, Partner at OpenGate Capital, commented, “We’re confident that with further modernization of the Réponse à Tout! layout, enhancement of the magazine’s on-line presence, and expansion of the advertiser base, we can create significant new value.”
Mr. Jean-Martial Lefranc, CEO of Fleurus Presse, commented, “The acquisition of Réponse à Tout! is an excellent addition to our business as we continue to broaden our readership profile and provide high quality material.”