PennySaver USA is OpenGate Capital’s First California-Based Acquisition and Strengthens a Portfolio of Other Media and Publishing Businesses
LOS ANGELES, CA– September 27, 2013 – OpenGate Capital, a global private buyout firm, announced today that it has completed the acquisition of PennySaver USA comprised of the Shoppers and PennySaver assets from Harte-Hanks, Inc., (NYSE: HHS) just one week after announcing it had signed an agreement to acquire the business. PennySaver USA, headquartered in Brea, California, represents the first California-based acquisition for OpenGate Capital, and it joins a portfolio of 12 other leading enterprises with operations throughout North America, Latin America and Europe.
PennySaver USA provides print and digital, hyper-local marketing and advertising services to California-based and nationwide customers. PennySaver USA is one of the largest and most well-recognized weekly local advertising publications in North America and is the number one Hispanic marketing publication in the US. The business serves more than nine thousand unique advertising customers, distributes 85 million inserts, and reaches more than nine million households. The digital division of PennySaver USA provides marketing products and services via online and mobile applications. The online classifieds, coupons and business directory website, PennySaverUSA.com, hosts nearly 4.4 million listings nationwide and offers several advertising options. The digital division also supports small and medium sized businesses by providing digital marketing services including PowerSites and PowerClicks. PowerSites provides full-service website hosting, creation, and maintenance solutions. PowerClicks offers qualified lead generation via search engine marketing and online display advertising.
Andrew Nikou, OpenGate Capital’s founder, Managing Partner and CEO stated, “PennySaver USA is a powerful business given it is profitable and very stable, has tremendous brand recognition, and provides advertising products and services to its clients with incredible reach and frequency. We’re excited to leverage all of these strengths and create even more value for both the readers and advertisers. As proven by our success with TVGuide Magazine, we are really enthusiastic about media, publishing and advertising businesses in the US and know that there is a lot of hidden potential inside PennySaver USA.” OpenGate Capital acquired TVGuide Magazine in 2008 and within 18 months turned the business around making it more profitable, stable and diverse. OpenGate Capital also owns Fleurus Presse, a French publisher of magazines providing a wide range of reading subjects and materials.
About OpenGate Capital
OpenGate Capital is a global private investment firm specializing in the acquisition and operation of businesses seeking revitalization through growth and operational improvements. Established in 2005, OpenGate Capital is headquartered in Los Angeles, California and maintains offices in Paris, France and São Paulo, Brazil. OpenGate’s seasoned professionals possess the critical skills needed to acquire, transition, operate and build successful businesses. To date, OpenGate Capital has executed more than 30 transactions ranging from corporate divestitures to turnaround acquisitions, industry consolidations and other special situation investments. The OpenGate portfolio of wholly owned businesses generates nearly $3 billion in revenue and includes businesses from a wide range of industries and geographic markets. For more information, please visit www.opengatecapital.com
For more information, please contact:
OpenGate Media Contacts
Telephone: +1 (310) 432-7000
Sitrick & Company
Telephone: (310) 788-2850
OpenGate Business Development Contact
Telephone: +1 (310) 432-7000